Charge what one wreath costs you - the form, greenery, picks and ribbon with trim and spare, your time at an hourly wage, the box and postage and a share of your monthly costs - plus the profit you want to keep after Etsy fees. In the example, a 24 in grapevine wreath with a bow costs $46.89 and sells for $113, keeping $45.26 after fees and postage; type your own numbers below to price yours.
Price every wreath and bow
The Wreath Pricing Calculator workbook on Etsy uses the same math as this page and adds:
- A materials list: type each supply once - the pack price, how much is in it and the unit. Stems, picks, pieces and ribbon in yd, ft, in, m, cm or mm convert for you.
- Each design built from a recipe picked from dropdown lists, with finished examples to start from: grapevine, deco mesh, whitewashed and foam floral wreaths and a wired bow sold on its own.
- A bow ribbon guide, and notes on how a big box is billed by its size.
- A one-page Quote Builder for custom and wholesale orders with a rush fee, a delivery fee, a discount and a deposit, and an Order Tracker with profit by month.
- Every wreath on one Price List: cost, wholesale, retail, Etsy fees, postage, profit and profit per hour.
One .xlsx file for Excel, plus a link to make your own copy in Google Sheets. Instant download.
Questions
How much should I charge for a wreath?
Add up the form, greenery, picks and ribbon, your time at an hourly wage, trim and spare, the box and packaging, a share of your monthly costs and the Etsy fees, then set the price for the profit you want. In the example, a 24 in grapevine wreath with a 10 in bow built 3 at a time costs $46.89, with $20.23 of materials and about 55 paid minutes at $20 an hour. Priced for a 40% profit and rounded up to the next $1, it sells for $113 and keeps $45.26 after Etsy fees and postage.
How much ribbon does a bow take, and what does it cost?
More than it looks: about 1.5 yd for a 7 in bow, 3 yd for a 10 in bow and 4.5 yd for a 12 in bow. Type the roll price and its length, then the ribbon the whole batch uses in yd, ft or in. Three 10 in bows of 3 yd each are 9 yd of a $6.99 roll of 10 yd: $6.29, or about $2.10 a bow before trim and spare.
How do I price a wreath that ships in a big box?
Type the box and padding in Shipping supplies, the postage you pay for the packed box in Postage you pay, and what the buyer pays in Shipping you charge. A box that large is usually billed by its size rather than its weight, so weigh and measure the packed box on the shipping label page, and include any oversize fee in Postage you pay. In the example the buyer pays $24.95 and the postage is $32 - the difference comes off the profit, and the result shows it.
What should I charge boutiques wholesale for wreaths?
With a target profit or your own price, the wholesale price is half the retail price, about what shops usually pay. For the example wreath, $57 wholesale leaves $10.11 over all your costs and your wage. To set it yourself, pick "Cost x multipliers".
Which Etsy fees are counted?
The transaction fee of 6.5% of the item price and the shipping you charge, payment processing of 3% of what the buyer pays (sales tax included) plus $0.25, and the $0.20 listing fee - Etsy US rates as of October 2026. Open "Etsy fees and sales tax" to change any rate, or set them to 0 for a cash sale at a market.
Good to know
- This free calculator prices one design at a time and does not save anything.
- Ribbon goes in by its roll here and the other supplies as two dollar amounts; every supply by its own pack and unit is in the workbook.
- Fee rates and the example numbers are starting points; type your own.
Questions? Message us on Etsy.